Where is Proraso made?
The about page names no production site. Fiesole near Florence appears only as the registered and administrative seat.
In their own words · Status as of August 2026
European alternatives
Benamôr 1925
Creams, balms and soaps developed in the house laboratory and handmade at its own factory in Lisbon, on recipes running back to 1925.
↔ Kiehl's
source: benamor1925.com ↗🇵🇹 Portugal★ verified
Marvis
The cult Florentine toothpaste, produced 100% in Italy by Ludovico Martelli.
↔ Crest, Colgate
source: marvis.com ↗🇮🇹 Italy★ verified
Santa Maria Novella
The 800-year-old Florentine officina — fragrances and care products from its own Florence manufacturing facilities.
↔ Le Labo, D.S. & Durga
source: permanentstyle.com ↗🇮🇹 Italy★ verified
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